ASEAN Media Tour “Experience China · Jining” Visits Yanzhou

Recently, to mark the 35th anniversary of the establishment of dialogue relations between China and ASEAN, the "ASEAN Media Tour – Experience China · Jining Stop" came to Yanzhou District, Jining City. Journalists from various ASEAN countries visited Shandong Jindafeng Machinery Co., Ltd., the West Zone of Xinglong Cultural Park, and Yanzhou Museum successively. They experienced on the spot Yanzhou's achievements in intelligent manufacturing, cultural inheritance, and integrated cultural tourism development, capturing the new look of the ancient Kyushu city through lenses and words, so as to further deepen regional exchanges and mutual learning.

At Shandong Jindafeng Machinery Co., Ltd., the delegation learned in detail about the enterprise's development history, product research and development, and market layout.It is reported that，Shandong Jindafeng Machinery Co., Ltd. was founded in 1995. Covering a land area of 400 mu and with a workforce of nearly 1,000 employees, it is a national high-tech enterprise specializing in the R&D, manufacturing and sales of agricultural machinery. The company’s core products include grain harvesters for corn, wheat, soybean, peanut, rice and other crops, as well as tractors and farm implements. Its products are sold to major grain-producing regions across China, supported by more than 400 sales and service outlets nationwide, and exported to over 80 countries and regions worldwide. In the segmented industry, the company ranks third in national sales volume of corn harvesters, with its three-row corn harvesters claiming the No.1 national sales position for four consecutive years.

Built upon Yanzhou’s profound historical and cultural resources, Yanzhou Xinglong Cultural Park is a large cultural tourist attraction integrating five core elements: ecology, waterscapes, gardens, architecture and cultural landscapes. The main buildings in the West Zone are constructed based on unearthed cultural relic prototypes. The West Zone features exhibition zonesfor traditional culture, sculptural art, enamel art, gilding art, painted art, coloured glaze art, cloisonné art and gold-outliningart, fully showcasing traditional Chinese craftsmanship, carving, painting and cultural heritage.

The museum houses more than 90,000 pieces/sets of cultural relics, including 29 Class-I national cultural relics, 73 Class-II national cultural relics and 499 Class-III national cultural relics. It is a modern comprehensive museum integrating exhibitions, cultural entertainment and leisure appreciation.At present, Yanzhou Museum holds many honors including National Second-Class Museum, National 3A-level Tourist Attraction, Civilized Unit of Shandong Province, Shandong Provincial "Virtue Shining Qilu" Moral Demonstration Base, Shandong Provincial Social Science Education Base, Jining Patriotic Education Base,and Jining Integrity Education Base. It plays a vital role in the social and culturaldevelopment ofYanzhou.

This press tour serves as an important window for Yanzhou District of Jining City to showcase its urban image to ASEAN and promote people-to-people exchanges as well as economic and trade cooperation. The media delegation stated that they would bring back what they had seen and heard in Yanzhou to ASEAN countries, tell the stories of Yanzhou, Jining and China in a true and vivid way, further enhance people-to-people bonds between China and ASEAN, and advance the in-depth and solid development of practical cooperation between the two sides.